The Internet has changed how many business ventures in the world operate, including book publishing. No longer must authors send out copies of their manuscripts to publishing companies where they may never be read by an editor. Today, aspiring writers of all genres have the option to self-publish their works, saving the heartache of rejection letters and the frustration associated with their books going unread.
In order to be successful at self-publishing, you first need to create great content. If it is a non-fiction piece, it needs to contain interesting information that is not available everywhere on the Internet. Readers need to believe that they have received information worth paying for. Otherwise, they may leave negative reviews, discouraging others from making a purchase. In regards to non-fiction, it needs to be well written and true to the genre you wish to list it under.
Have someone else proofread it to be certain it is free from spelling and grammatical errors. Additionally, the person should check to see how well the story flows. You may even wish to hire someone for this step. An individual with plenty of experience in reading and the rules of composition who is not afraid to give you constructive criticism is ideal.
Make certain that the formatting is compatible with the site you are going to use to self-publish your book. The most common website for e-publishing is Amazon and they provide a wealth of information and choices to make certain that you get the best results from your efforts.
If you wish to self-publish a hard copy of your work, contact several different printing agencies to find out their prices and formatting requirements. Beware, if you do not already have an intended audience, this is probably not your best choice. Many who have went this route have ended up with a pile of costly books sitting in the corner of their office.
Sticking with the concept of e-publishing, it is critical that you let others know once you have gotten your book on the market. Far beyond telling your family and friends, this entails dedicating time to advertising through social media, your business website, and going to forums where you can have a link in your signature for others to click and purchase your work. When you go to these forums, make certain that you have interesting and relevant things to say or people will learn to scroll past your posts. If you have an engaging personality that gets people interested in you, they are more likely to click on the link to find out what else you have to say.
Stick with it. It takes time to get people to view your sale items and choose to make a purchase. Do not become discouraged. Continue to learn all that you can about writing and publishing so that you can increase your level of success in self-publishing. The more you work at it, the greater your chances of becoming a success.